|
This website is visited by an average of over 200 people each day,
and the majority of them are people who have never visited Harbour
Island. (See below for more details about our site
statistics.) We receive about a half dozen emails a day from
people asking for advice about visiting, and especially about where
to stay or where to hold a wedding. And so far we have been able
to answer most of those with a cutomized response. Soon we may be
looking into hiring someone to help us as the emails come in faster
than we can answer them.
In our first year, we didn't offer any paid advertising: everything
was free. Now that we've seen how many people are visiting us, we're
ready to begin expanding our site to offer more info about individual
businesses. If you would like our visitors to be able to directly
access information about your property or service, we have a choice
of ways for you to go. And at the rates we're offering, just one
customer will pay off your costs for a year. (Discounts available
for locally owned businesses.)
Listing hotels or B & B's
We already have a brief description of each hotel on our hotels
page. You can augment that with the following:
| Link from our description to your website |
$100 a month |
| Or simply add your email address to our description |
$50 month |
Listing rental houses
or apartments
| Put a picture of your property on our main rentals
page that links to a basic description page that we create for
you in our standard format with more photos and your email address
or that of your real estate agent. |
$200 setup fee plus annual rate is 20% of your avg. weekly
rental rate
|
| Put a picture of your property on our main rentals
page and link to your own website |
annual rate is 20% of your avg. weekly rental
rate |
| Have us create a customized web page for you |
$600 and up |
Listing other businesses
or services
We plan to eventually
say a little something about almost every interesting person and
their business or service on the island. If we haven't gotten around
to you yet, feel free to give us a little nudge. And just as with
hotels or rental properties, you can boost the power of our mention
by adding a link for people to contact you directly. Here's the
cost.
| Link from our description
to your website |
$25 a month |
| Or simply add your
email address to our description |
$100 one-time |
| Have us create a
customized web page for you |
$600 and up |
Site
statistics: Who visits this web site?
When statistics for Web
sites talk about "hits," that normally means the number
of times the serving computer was asked for individual pieces of
information like a photo or a section of text. So each time a person
looks at a web page, that can require 10-100 hits, depending on
how the page is designed. And thus, a more important factor than
"hits" is the number of individual visitors to a site.
Our statistics show between 150-350 visitors a day. The high numbers
are in December through March as you might expect, and the low numbers
are on Saturdays!
The reason we believe
most of our visitors have not been to the island or have been only
once or twice is that our pages for hotels and rental houses average
about 200 visitors a day -- so the vast majority of visitors are
looking at those pages.
Search results
People who search the
internet for travel info usually start at one of the two major search
engines: Google or Yahoo. And if they search for terms related to
Harbour Island, our website comes up at or near the top of the results.
Here's the results from a test we did on March 2, 2002:
| Search terms |
Google
ranking |
Yahoo
ranking |
| Briland, Bahamas |
1 |
1 |
| Briland |
2 |
1 |
| Harbour Island |
2 |
4 |
| Harbour Island, Bahamas |
2 |
5 |
| Harbor Island, Bahamas |
1 |
1 in category "pages" |
| "Harbour Island" |
2 |
1 |
And just one more bit of anecdotal evidence. About 50 people a
week walk into the bakery and tell us how much they love our site.
Sure is a good thing we like to schmooze!
|